So Much Better 3:060:00/3:06
“I absolutely love ‘Weight’. I remember feeling exactly the same when I heard Ellie Goulding for the first time, just before she took off and conquered the world, and I predict similarly big things for Aymee.”
— Matt Edmondson, Radio 1 DJ
Aymee’s recent single ‘Billboards’ is a reflection of her journey through adulthood, embracing the struggles and doubts that come with the pursuit of a dream. Approaching her 30s, Aymee found herself at a crossroads in her musical journey. Doubt crept into her mind as she navigated the challenges of societal pressure, especially as a woman seeking to make her mark in the music industry. Faced with the pressure of artistic expectations and an internal struggle to find her voice, she experienced a creative block that seemed insurmountable. However, it was during this period of doubt and vulnerability that Aymee found a unique source of inspiration. In a moment of clarity, she decided to confront her own insecurities head-on and poured her heart into her writing, embracing her feelings of uncertainty and self-discovery. The result was her upcoming single, "Billboards," which celebrates the strength found in vulnerability and embracing someone’s unique path. It has been played on BBC Introducing and BBC Radio 6 Music. This follows her previous collab with Matt Edmondson, which was played on Radio 1 & ITV to great response. Aymee's latest single has received several plays from BBC Introducing and she is set to release new music in 2024.
'A sensational performance that stunned the audience from an artist who’s been taking over BBC 6 Music by storm' - BBC Introducing's Andrew Marston.
‘I genuinly love your voice Aymee’ - Scott Mills, Radio 5 Live.
‘The up and coming Pop artist absolutely blew us away with her prodigal approach to a resonant ballad. I have no doubt that this is just the beginning for the rising star’ - A&R Factory
'I simply fell in love with every song from the very first listen & could quite easily listen to this EP over and over again' - Fierce Fabulous Revolution
'Billboards' sees life’s gentle breeze disrupted by humanity’s raw and relentless passion. It’s a charming and charged ode to those long and winding journeys we each take, forging our own paths through the great unknown. “Never a straight line, it’s fine cause’ it’s mine and I’m ready to go,” Weir sings – and we’re right there with her, following billboards and figuring it out one day, one road, and one step at a time. - Mitch Mosk, Atwood Magazine.